Own the brand, not just the name
Trademark & Brand Registration in Saudi Arabia
Your registered company name lets you trade. A trademark is what lets you stop someone else using your brand.
GCC business setup specialists
Two registrations, two authorities
The Ministry of Commerce registers your company name. Brand rights come from the intellectual property authority, in the classes you register. Companies that trade for years unregistered often find someone else has filed first.
- Search before filing, not optimism
- Arabic and Latin marks considered together
- Classes chosen for what you actually sell
20+
Mainland, free zone and offshore jurisdictions we file in — so the recommendation is based on your activity, not on which authority we happen to be registered with.
7,000+
Companies successfully established.
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What is protected
Commercial name against trademark
Different authorities, different purposes.
| Commercial name | Trademark | |
|---|---|---|
| What it does | Lets you register and trade under that name | Gives rights in the brand for registered classes |
| Granted by | Ministry of Commerce | The intellectual property authority |
| Scope | The commercial register | The classes of goods or services registered |
| Stops others? | No | That is its purpose, within those classes |
| Covers a logo? | No | Yes, where filed in that form |
| Arabic | Arabic form on the register | Arabic and Latin marks may both warrant filing |
Classification, examination and opposition procedures are set by the authority and change. Scope and prospects are assessed before filing.
How it works
From search to registered mark
The search is the cheapest step and the one most often skipped.
01
Search and classes
We search for conflicts and identify the classes covering what you sell now and shortly. You get an honest view of prospects.
02
File
Application filed in the agreed classes, in the form you actually use the mark, with the documents required.
03
Examination to registration
Examination, publication and any opposition period followed through, queries answered, certificate issued.
To file
What an application needs
Filing in the wrong classes is expensive to correct.
- The mark exactly as you use it
- Logo artwork in the required format
- Arabic form of the mark, where relevant
- List of goods and services sold
- Goods or services planned within the year
- Applicant details and Commercial Registration
- Passport copy of the signatory
- Power of attorney, notarised and attested
- Priority documents, if claiming an earlier filing
- Evidence of existing use, where available
- Registrations held in other countries
- Any objection already raised
Scope
What is included, and what is not
Stated plainly, so nothing is added once the engagement starts.
Included in the service fee
- Register search for conflicting marks
- Class identification for your goods and services
- Honest assessment of prospects
- Preparation and filing
- Responses to examination queries
- Monitoring through publication
- Guidance on the opposition period
- Certificate issued to you
Not included, quoted separately
- Registry fees, paid at cost
- Fees per additional class
- Logo and brand design
- Searches in other countries
- Filings outside Saudi Arabia
- Opposition proceedings, quoted separately
- Enforcement against infringers
- Renewal at the end of the term
Verify independently
Official Saudi authorities
We file directly with these bodies on your behalf.
Ministry of Investment (MISA)Ministry of CommerceZakat, Tax and Customs Authority (ZATCA)Saudi Food and Drug Authority (SFDA)Saudi Authority for Intellectual Property (SAIP)Ministry of Municipalities and Housing
Questions
Saudi trademark registration — FAQs
Does my commercial name protect my brand?
No. It lets you register and trade. Stopping others requires trademark registration through the intellectual property authority.
Should I file in Arabic as well?
Often yes. Where the brand is used in Arabic, or likely to be, filing both forms is usually the safer position. We advise on your specific use.
How many classes do I need?
Protection applies within the classes registered, and most businesses need more than one. Each carries its own fee, so we match them to what you actually sell.
How long does it take?
Examination, publication and the opposition window take months rather than weeks. Filing early matters more than filing fast.
What if someone registered my name already?
The search tells us before you spend on filing, and we set out what is realistic rather than filing hopefully.
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At Black Swan Business Setup Services, our mission is simple: to empower entrepreneurs and companies of all sizes to establish and expand their presence in the UAE, Oman, Saudi Arabia, Bahrain, and beyond.
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